Comparisons
Straight comparisons between approaches, not brand names, including when each option is the right call.
AI agent vs traditional chatbot
The difference is structural, not cognitive: a chatbot follows a fixed decision tree, an agent retrieves, reasons, and acts.
Building an AI agent in-house vs using a platform
The prototype takes a week. What takes a year is everything around it: channels, permissions, audit, and operations.
A grounded agent vs a general model
Why wiring a general model to your site is not enough, and why grounding is the line between an asset and a liability.